★★★★★

Toshit owns every project he touches, bringing his own ideas to the table and explaining them clearly to keep things moving.

Hey, I am Toshit
Singer, Designer & Human

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I CRAFT USER-CENTERED DESIGNS THAT ELEVATE
EXPERIENCE, INCREASE CONVERSIONS &
CREATE PRODUCTS PEOPLE LOVE TO USE

FEATURED WORK

PROJECT 1: IHCL - TAJ HOTELS

Optimising the booking journey of a $1B luxury hotel group

Optimising the booking journey of a $1B luxury hotel group

1 Strategist ,1 Pm , 2 Devs | March 2026

During my tenure, I strategised several A/B tests on the main website. Here, I'd like to highlight 5 UX changes that helped close a 15%+ annual target shortfall in the last 20 days of the FY.

During my tenure, I strategised several A/B tests on the main website. Here, I'd like to highlight 5 UX changes that helped close a 15%+ annual target shortfall in the last 20 days of the FY.

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PROJECT 2: TRAVELSUM

Personalised itineraries in just three steps

Personalised itineraries in just three steps

Designed for Gen Z and millennial travellers, where changing your mind on day three doesn't cost you the rest of the trip.

Designed for Gen Z and millennial travellers, where changing your mind on day three doesn't cost you the rest of the trip.

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PROJECT 3: MEVIN

Switching Roles in an instant

Switching Roles in an instant

Building a context switcher for people who juggle a day job, a startup and side clients, so every role reopens exactly where they left it

Building a context switcher for people who juggle a day job, a startup and side clients, so every role reopens exactly where they left it

IN PROGRESS

PROJECT 4: KAWAI CAFE

Japaense themed Cafe

Japaense themed Cafe

A personal creative brand and visual identity project; developing the name, mark, and overall design language for Kawai (かわい) as a standalone creative outlet.

A personal creative brand and visual identity project; developing the name, mark, and overall design language for Kawai (かわい) as a standalone creative outlet.

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Hate to see you leave, but for whats it worth

Hate to see you leave, but for whats it worth

© Toshit sapahya 2026 | Built from scratch

© Toshit sapahya 2026 | Built from scratch

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